David Carson » Bark Ocean

David Carson uses a very interesting alternative typography style in all of his works. In this one in particular he has used various overlays and text layer effects in order to get the website noticed. I dont know if the image was edited by him or provided by Carson however it is a decent image as it is blurred and gives the effect of speed implying to the target audience (paddleboaters, generally enthusiatic thrill seeker types) that this is a fun thrilling experience that they should try out.

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